You know that marketing phrase “Make money while you sleep?” Well it IS possible for artists to do just that with their art product IF they make it convenient and easy for shoppers to see and buy their art 24/7.

It started with a private email from an artist. She had been contacted by a prospect who had seen, liked and wanted to purchase a $1500.00 painting of the artist’s that she had seen hanging on a wall in a Cafe she visited

Within five minutes of sending the newsletter out, someone had given me $1,000. Two days later, I had already met our goal. It was incredibly positive. It was everyone coming together, understanding the situation and offering their support. A lot of customers who weren’t in a position to do this came in and bought tea, which helped.

As a copy editor, the one thing I’ve noticed over the years is that everybody thinks that their spelling and grammar and punctuation are just fine. “Oh, you don’t have to do anything to my work,” they always say, sometimes with a smirk. “My mom’s always said that my writing was so good!” Well, guess what? Your mom lied. Your work needs editing.

A great big THANK YOU to the participants in our September 11 seminar! If you missed it, see us in November at the Art of the Carolinas! http://www.jerrysartevents.com/th128.html Bookmark on Delicious Digg this post Recommend on Facebook share via Reddit Share with Stumblers Tweet about it Subscribe to the comments on this post Tell a [...]

Impulse sales are the backbone of most retail outlets and there is no reason and artist should not be prepared for such sales!

I need to Remind myself every step of the way that having a marketing plan is not just about making more money or more sales, it is also about taking care of my clients after their portrait commission

I don’t advocate pricing by time and materials, price is so much a part of the perceived value of art and that has to be taken into account.

If you are you an experienced artist who has hit a dead end with your sales and are not sure what your next step needs to be, then this workshop is for you!

We are constantly changing our displays and adding to our Galleries! Watch for new evening mini-classes for adults where you will enjoy learning new skills and meeting new like minded artists!