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May 2013
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Checklist for Outdoor and Indoor Art Shows-Stop forgetting!

Feeling the sweat roll down your back while you slow bake over the asphalt at an outdoor art fair in Florida is not a good time to realize that you forgot the sunblock or your hat or the cooler. Discovering that the artists must all park 30 blocks from the show is not a good time to realize that you left the hand cart in the studio!
I could go on and on but you get the picture. Make a list.

Working with the wholesale market

Depending on what your art product is, the ability to find wholesale outlets can be a challenge. Partnering with active organizations or having an arts council that can do that is, as they say, a “win win” situation for all concerned. The critical point is that this organizations “gets it.” There is always more impetus [...]

Marketing with Pinterest

another key advantage for Pinterest is in its easy-to-use interface. People can navigate it and create new boards without much trouble or confusion – very clean, and very simple.

There are shortcomings, however……..

Sometimes….you have to give back!

This says it all! Normally a portrait this size, commissioned by a client, would have fetched $900.00  Even though the Pennsylvania woman offered to pay me for the commission, I said “No.” There are times when you have to give back and this was one of those. -seriously, how can you charge a mainly all-volunteer [...]

The new commitment for your art business

“Sunn [sic], the difference ‘tween involvement and commitment is the same as the difference ‘tween eggs and bacon. The chicken is involved. The pig is committed.” It’s hard to argue with that.

Do your own Creative Research!

Think of all the time some of you may be spending daily on the computer reading other people’s blogs and devote some of that time to your own creative research. Sometimes you just have to get out there and do it!

A lesson in the advent of TEAMS

So what happens when your Art group, council, society or club begins to shift from talking about volunteers and committees to assigning “Teams?” Is this a good change or a bad change? Or a wolf in sheep’s clothing?

The Rise of couponing in small Business

Consumer demands are changing. Customers want more immediate access to the best relevant deals and are using the Internet as the primary way to redeem coupons. Now, one in five smartphone users use mobile coupons and the demographics of coupon users are shifting. AN excerpt:

The Artist Action Plan-plain talk for non-whiners

Developing a strong work ethic has never stunted any artist’s creativity. And whoever thinks that is simply looking for an easy out! So with that in mind, if you need your ego stroked and your hand held, and my “get ‘er done” directness offends you, there are plenty of other bloggers making big money soft peddling the “artist life fantasy!” So I won’t apologize for skipping the feel good stuff because if you are serious about making a living with your art, you will be more interested, and won’t mind, getting down to brass tacks and making a Plan of Action for the year! :-)

Should I announce that I am raising my art prices?

You would do well to follow the patterns of successful businesses and see what the trends are (they all have invested big bucks into market analysis) before randomly deciding to increase or decrease something as complex as pricing.