You can’t afford to miss this month’s Seminar!

If you are an artist who becomes tongue tied, shy,  or you simply don’t know how to respond to questions asked of you in public, then you need to join us on March 10 for this powerful seminar!  The key to representing yourself is knowing what to say and how to say it to your prospects both on the phone, an email and in person. Did you know that there are specific words, phrases and sentences that you can use to turn that “just looking” person into a client?  We will share them with you!  Not only will we have worksheets for you to take home to practice, but we will engage in some actual role playing so you can hear the results. We will cover all the aspects of physically representing yourself in the selling of your art! We will also cover specifics about outdoor and indoor venues and how to succeed at them.
Our ACE Road to Success continues! We are breaking new ground in our quest to make 2010 the year you finally succeed in your desire to learn to sell your art! We don’t leave you hanging with a single comprehensive seminar on our art marketing methods but stay with you month after month! Our monthly seminars are designed to map your progress and help you see results! ACE participants have their own forum, access to the archives, up to date information on art and craft shows, a positive support group and of course, access to us personally!

Come on out Wed, March 10 from 5-7. Space is limited in these hands on workshops so sign up today on the Jerry’s site at

http://www.jerrysartevents.com/wema1020.html

Questions? Ask us!

When talking with artists about marketing and selling their art,  the most often asked questions is, “How do I start?”

One of the answers to that question is, “Decide to whom you will be selling your art and focus on them.”

“How do I do that?” Well, if your art can be categorized you are a giant step closer to connecting with your future collectors. It allows you to focus on a specific group of people rather then “everyone.” (Does the word “categorized” sent shivers down your artistic spine? Don’t worry, all your art is going to be categorized by someone at sometime. I just think that it helps if you are the one doing it. ) Lets take painting for an example. Who is the market for paintings? Who is the market for oil paintings? Who is the market for oil paintings of animals? Who is the market for oil paintings of pets? Who is the….dog? Who is…..hunting dogs? Who is….german shorthaired pointers?

Now the collector of oil paintings of german shorthaired pointers would be part of the group collectors of paintings. But don’t you think that it would be easier to interest them with paintings of German shorthairs rather than with  “paintings in general?” Don’t you think that they will share you and your art with other  German shorhaired owners if your paintings are German short haired pointers?

So what you create determines to whom and how you sell your work and can make the job either easier or harder.

Restricting yourself (geez, that word is worse than “categorizing” ) to a specific category or niche ( I know, that word is getting a bit overused now days) will focus your work and allow you to improve and reach greater depth in your work.

So everything is connected, your decision of what to create determines who you market to and how easy that will be. Your decision to focus determine how much your work improves.  Which gives you positive feedback, which makes you willing to do the work needed to create and market your art.

So what I am saying is that when it comes to marketing and selling your work you can’t just categorize…….

Quite frankly, as working artists, our money is in our art, not our ebooks. But the encouragement and motivation we generate is priceless!

Our seminar/workshop at Jerry’s Artarama Raleigh Store is sold out. Tonight we will be digging a little deeper on subjects such as “Using your blog to sell your work” and “What to do with that list”
Join us on March 10th as we continue

Think you have a challenge selling your art? Try selling ice cream in the winter!

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