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October 2020
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An artist’s business plan and a bottle of wine

If you read our advice on creating and artist’s business plan and think “but I just want to be an artist” or “so and so’s online advice seems easier”, then you are buying into the fantasy world that non-working artists are promoting and will have to make some intelligent choices :-) .

The 3 things your business plan must have!

At the end of the year, most people are in dual modes of looking back at how their business did over the past year and looking forward to what can be improved in the New Year. It’s probably time to blow the dust off your old business plan and see what’s missing.

The Fast and Easy Shortcuts to Success?

It is telling that the most often asked question in our art marketing seminars is “How do I price my work?” The artists who ask, regardless of what they just heard from me in the seminar, are searching for an easy, magical formula for instant success. And top of their list is the thought ” skip the rest-just tell me how to price my art so I can sell”

Accepting compliments gracefully

Can’t accept a compliment gracefully? What we learned about dismissing or negating a compliment was that you are essentially telling the person giving you the compliment is that “his/her tastes are not very good.” Think about that and it will make sense!

The art school “cult.”

Parents and schools today are turning out a whole generation of whiny, dependent child/adults , thanks, in part, to their 24/7 hovering and dumbed down, federally funded education systems.

Linkedin-is it helpful?

So don’t hyperventilate over the multitude of online social sites. Handle only what you can handle. After all, at some point you have to find the time to create your art!

What art to take to an outdoor show

Know your organizational weaknesses and make a decision to overcome them because if you do not, then every show will become an ordeal……very often it is not the work that is the biggest issue but how we are seeing it and handling it!.

The argument against donating art to charity auctions…..

……..I would love to hear the story of the artist whose career rocketed to success because he or she donated a work to a charity auction and this act alone tipped the first domino toward an avalanche of success coming his or her way. This narrative is always implied. I’ve never seen it happen.

If “Art Should Sell Itself” then how come I’m so broke?

“Art Should Sell Itself!” That would be nice. But it doesn’t and it won’t happen. Not in your lifetime. And curiously enough, artists actually know this. But somewhere back in their mind is some group, book or individual whispering that phrase to them and early education is very powerful…..even if it is utterly wrong!

Taking a lesson from a pro entrepreneur

He said to me, ‘You’ll never succeed without me.’ And I knew, right then and there that moment, I thought, ‘Oh yeah? I’d rather die than let you see me not succeed.’ And you know what? That was an insurance policy for success. Every time I was thinking of failing or giving up, I would think of one more thing, just because I didn’t want them laughing at me! Maybe not the best motivation but whatever, it worked for me.