Past Posts

April 2024
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Marketing with Pinterest

another key advantage for Pinterest is in its easy-to-use interface. People can navigate it and create new boards without much trouble or confusion – very clean, and very simple.

There are shortcomings, however……..

The new commitment for your art business

“Sunn [sic], the difference ‘tween involvement and commitment is the same as the difference ‘tween eggs and bacon. The chicken is involved. The pig is committed.” It’s hard to argue with that.

Do your own Creative Research!

Think of all the time some of you may be spending daily on the computer reading other people’s blogs and devote some of that time to your own creative research. Sometimes you just have to get out there and do it!

A lesson in the advent of TEAMS

So what happens when your Art group, council, society or club begins to shift from talking about volunteers and committees to assigning “Teams?” Is this a good change or a bad change? Or a wolf in sheep’s clothing?

The Rise of couponing in small Business

Consumer demands are changing. Customers want more immediate access to the best relevant deals and are using the Internet as the primary way to redeem coupons. Now, one in five smartphone users use mobile coupons and the demographics of coupon users are shifting. AN excerpt:

The Artist Action Plan-plain talk for non-whiners

Developing a strong work ethic has never stunted any artist’s creativity. And whoever thinks that is simply looking for an easy out! So with that in mind, if you need your ego stroked and your hand held, and my “get ‘er done” directness offends you, there are plenty of other bloggers making big money soft peddling the “artist life fantasy!” So I won’t apologize for skipping the feel good stuff because if you are serious about making a living with your art, you will be more interested, and won’t mind, getting down to brass tacks and making a Plan of Action for the year! :-)

Should I announce that I am raising my art prices?

You would do well to follow the patterns of successful businesses and see what the trends are (they all have invested big bucks into market analysis) before randomly deciding to increase or decrease something as complex as pricing.

JC Penney ending sales? What does that mean?

As the economy rolls on, all businesses are faced with decisions that were not in a long range business plan! Even the big boys are struggling to make sense of changing customer needs and have had to come up with creative and innovative marketing ideas to stay afloat.

An artist’s business plan and a bottle of wine

If you read our advice on creating and artist’s business plan and think “but I just want to be an artist” or “so and so’s online advice seems easier”, then you are buying into the fantasy world that non-working artists are promoting and will have to make some intelligent choices :-) .

The 3 things your business plan must have!

At the end of the year, most people are in dual modes of looking back at how their business did over the past year and looking forward to what can be improved in the New Year. It’s probably time to blow the dust off your old business plan and see what’s missing.