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Marketing with Pinterest

Some interesting observations in this article that are worth noting. It may help you decide if you want to devote time to yet another online social networking site!

Pinterest-famehouse


Guest post by Valeria Bornstein of Fame House

Pinterest has quickly become one of the fastest growing social media sites, now boasting over 11.7 million unique visitors per month and 17.8 million registered users. Pinterest’s rapid growth is the result of a few key factors. First, their platform is visually appealing. Users select items of interest based primarily on imagery, so there is very little text to read, ultimately retaining a user’s attention for much longer.

Another factor is that Pinterest users can sign in through Facebook or Twitter, which automatically integrates them into their existing social networks. This means that sharing across social media platforms is already built into Pinterest, even if one may not have any Pinterest “followers” yet. Yet another key advantage for Pinterest is in its easy-to-use interface. People can navigate it and create new boards without much trouble or confusion – very clean, and very simple.

There are shortcomings, however……..

http://www.hypebot.com/hypebot/2012/05/using-pinterest-for-artist-marketing.html

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