Past Posts

May 2012
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The Fast and Easy Shortcuts to Success?

It is telling that the most often asked question in our art marketing seminars is “How do I price my work?” The artists who ask, regardless of what they just heard from me in the seminar, are searching for an easy, magical formula for instant success. And top of their list is the thought ” skip the rest-just tell me how to price my art so I can sell”

Accepting compliments gracefully

Can’t accept a compliment gracefully? What we learned about dismissing or negating a compliment was that you are essentially telling the person giving you the compliment is that “his/her tastes are not very good.” Think about that and it will make sense!

The argument against donating art to charity auctions…..

……..I would love to hear the story of the artist whose career rocketed to success because he or she donated a work to a charity auction and this act alone tipped the first domino toward an avalanche of success coming his or her way. This narrative is always implied. I’ve never seen it happen.

If “Art Should Sell Itself” then how come I’m so broke?

“Art Should Sell Itself!” That would be nice. But it doesn’t and it won’t happen. Not in your lifetime. And curiously enough, artists actually know this. But somewhere back in their mind is some group, book or individual whispering that phrase to them and early education is very powerful…..even if it is utterly wrong!

Taking a lesson from a pro entrepreneur

He said to me, ‘You’ll never succeed without me.’ And I knew, right then and there that moment, I thought, ‘Oh yeah? I’d rather die than let you see me not succeed.’ And you know what? That was an insurance policy for success. Every time I was thinking of failing or giving up, I would think of one more thing, just because I didn’t want them laughing at me! Maybe not the best motivation but whatever, it worked for me.

Are you sure you want a Critique?

…..But this use of critique is still regarded by many as pretentious jargon…..”

50 Things under $50.00 to promote your art

Great article by Penny Sanseverini who promotes ways to sell BOOKS! LOL-Now you think selling art is difficult? Try selling books where the author gets…what, a few dollars for each book sold? Talk about getting out and hustling!

First Complaint from a client-Customer Service

Working on commission means you are an artist for hire. Plain and simple.

Getting Ready for the Summer Art Shows

It takes preparation to participate in an outdoor art show (juried and non-juried) anywhere-near or far and preparations for your show season should take place long before your first show!

Why you may not be ready to become a business

Combining creativity and business is also a state of mind and you will be unsuccessful if you cannot switch gears to accept and embrace what needs to be done.:-)